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The highest-rated broadcast of all time is the final episode of M*A*S*H in 1983, with 60.2% of all households with television sets in the United States at that time watching the episode. [99] [100] Aside from Super Bowls, the most recent broadcast to receive a rating above 40 was the Seinfeld finale in 1998, with a 41.3. [101] [102]
Nielsen has released its 2022 “State of Play” report on the TV and video streaming landscape, and TVLine has culled through the dense doc to highlight the most interesting-ish facts. First and ...
Global television viewing habits have varied significantly by region and year. In 2015, the United States led in daily TV viewing time, followed by Poland, Japan, Italy, and Russia. [29] Earlier statistics from 2014 placed the United Kingdom first, ahead of the United States, France, Indonesia, Kenya, and Nigeria. [30]
Streaming made up more than one-third of total TV viewing in June, according to Nielsen’s latest monthly snapshot, The Gauge. Accounting for almost 34% of overall viewership, streaming upped its ...
For the period from March 27-April 30, 2023, TV viewing of YouTube videos (excluding YouTube TV) was up 1.5%. YouTube’s Viewing on TV Screens Climbed in April as Most Other Streamers Flat or ...
Moreover, Super Bowl telecasts account for 22 of the most-watched television broadcasts based on overall viewership in U.S. television history. [107] Fox's live telecast of Super Bowl LI in 2017 currently holds the largest total viewership (those who watched any part of the broadcast) in U.S. television history, with 172 million viewers. [108]
It refers to the total number of people in a particular demographic area, that are watching television during a given time period. Nielsen defines “PUT as a percentage of the population or as a number that represents the thousands of persons viewing television.” The formula used to calculate PUT is similar to HUT (Houses Using Television).
The audience measurement of U.S. television has relied on sampling to obtain estimated audience sizes in which advertisers determine the value of such acquisitions. . According to The Television Will Be Revolutionized, Amanda D. Lotz writes that during the 1960s and 1970s, Nielsen Media Research introduced the Storage Instantaneous Audimeter, a device that sent daily viewing information to the ...