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Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
Ray-Ban Meta Smart Glasses, formerly known as Ray-Ban Stories, are smartglasses created as a collaboration between Meta Platforms and EssilorLuxottica. They include two cameras, open-ear speakers, a microphone, and touchpad, all built into the frame.
Aviator sunglasses are a style of sunglasses that was developed by a group of American firms. The original Bausch & Lomb design is now commercially marketed as Ray-Ban Aviators, although other manufacturers also produce aviator-style sunglasses.
When standard Ray-Ban Wayfarers go for $199, the smart glasses $299 starting price gives you a lot of bang for your buck. These are comfortable, easy-to-use, and last all day.
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Ray-Ban's marketing strategy was threefold: a return to the sunglasses' original, rebellious design, an "edgy" advertising campaign and "high-profile PR events", and the use of new media like MySpace to connect with consumers.
SINGAPORE (Reuters) -China landed an uncrewed spacecraft on the far side of the moon on Sunday, a landmark mission aiming to retrieve the world's first rock and soil samples from the dark lunar ...
They Live is a 1988 American science fiction action horror film written and directed by John Carpenter, based on the 1963 short story "Eight O'Clock in the Morning" by Ray Nelson.
Luxottica owns not only a large portfolio of brands (over a dozen) such as Ray-Ban and Oakley but also retailers such as Sunglass Hut, Lenscrafters and Oliver Peoples, the optical departments at Target, and (formerly) Sears, as well as key eye insurance groups including the second largest glasses insurance firm in the US, EyeMed. It has been ...