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Pink (stylized PINK) is a lingerie and apparel line by Victoria's Secret, a former subsidiary of L Brands, targeting younger women than their main line.The target demographic skews younger from teenage girls (13-18) to young adult women through their mid-twenties (18-25). [1]
After Wexner assumed ownership, Victoria's Secret became widely known for marketing its items with the use of super models featured in an annual fashion show, overseen by Ed Razek. [13] By 2015, sales were in decline and 2018 was the final year for the Victoria's Secret Fashion Show .
On June 12, 1977, [2] Victoria's Secret was founded by Roy and Gaye Raymond [6] in Delaware. [7] Raymond opened the first Victoria's Secret store at the Stanford Shopping Center in Palo Alto, California. [8] Raymond was inspired to start Victoria's Secret after feeling embarrassed purchasing lingerie for his wife in a department store.
The Victoria's Secret Fashion Show 2017 was recorded in Shanghai, China at the Mercedes-Benz Arena, it was the first Victoria's Secret Fashion Show held in Asia. The show featured musical performances by Harry Styles , [ 1 ] Miguel , Leslie Odom Jr. , and Jane Zhang .
The show featured seven main segments, along with a segment paying tribute to Adriana Lima, marking her retirement from modeling for Victoria's Secret. [2] This was the last annual Victoria's Secret Fashion Show. ABC aired the show's television special, The Victoria’s Secret Fashion Show Holiday Special, on December 2, 2018. [3]
Victoria's Secret uses the show to promote and market its goods in high-profile settings. The show featured some of the world's leading fashion models, such as Victoria's Secret Angels , Candice Swanepoel , Behati Prinsloo , Grace Elizabeth , Taylor Hill , the icon Tyra Banks and others.
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