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Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
Luxottica is the largest optical retailer in the United States, with 7.3% of US retail sales in 2015. With its merger with Essilor in 2018 the company owns Coastal/Clearly, an online contacts and glasses retail giant bought in 2014 that ships to over 200 countries beside its original North American market. [citation needed]
Ray-Ban Wayfarer sunglasses and eyeglasses have been manufactured by Ray-Ban since 1952. Made popular in the 1950s and 1960s by music and film icons such as Buddy Holly , Roy Orbison and James Dean , Wayfarers almost became discontinued in the 1970s, before a major resurgence was created in the 1980s through massive product placements .
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EssilorLuxottica SA is an Italian-French vertically integrated multinational corporation based in Paris and founded on 1 October 2018 from the merger of the Italian Luxottica with the French Essilor. The eyewear -focused group designs, produces and markets ophthalmic lenses, optical equipment, prescription glasses and sunglasses .
Eyebuydirect is an online-only retailer and designs and custom-makes most of its glasses in-house. They carry primarily affordable eyeglasses, but also offer three premium brands. Ray-Ban, Oakley, ARNETTE and Vogue Eyewear are their outside premium brand offerings, while RFLKT is their in house premium brand. According to the company, 50 ...