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The Department of Defense Activity Address Code ( DoDAAC) is a six position code that uniquely identifies a Department of Defense unit, activity, or organization that has the authority to requisition, contract for, receive, have custody of, issue, or ship DoD assets, or fund/pay bills for materials and/or services.
For example, a :30 second spot might have had a code of XECA1263, while the same commercial in a shortened :20 or :15 version (or in a different language such as Spanish) might have had a slightly different code of XECA1264. The ISCI code was unique to each individual commercial. The slightest change to an ad led to the use of another code.